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Running a CrossFit Facility Tips and guidance on how to open and operate a CrossFit gym.

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Old 06-17-2010, 06:46 AM   #61
Sam Ser
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Re: New Level 1 License Agreement

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Originally Posted by Dan MacDougald View Post
CJ Kim has it right. Those of you that are confused are likely not making the distinction between the "CrossFit method," which is open to everyone, much of it free, and the "CrossFit brand name," which is trademarked, and cannot be used by anyone without written license from CrossFit, Inc.

Analogy may be helpful. If you learn the formula for Coca-Cola, could you start making and selling soft drinks with that formula? Yes, you could. Could you call it Coca-Cola? No, you could not.
again, though, it's the formula that makes that product. crossfit hasn't "patented" its formula, as it were.
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Old 06-17-2010, 10:19 AM   #62
Aushion Chatman
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Re: New Level 1 License Agreement

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again, though, it's the formula that makes that product. crossfit hasn't "patented" its formula, as it were.
Patent does not equal Trademark....
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Old 06-17-2010, 10:32 AM   #63
Katherine Derbyshire
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Re: New Level 1 License Agreement

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Patent does not equal Trademark....
Patents expire, trademarks don't, for starters. Trademarks also represent businesses, not just patentable goods: consider the enormous number of Coca-Cola branded merchandise items that are *not* beverages.

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Old 06-18-2010, 02:40 AM   #64
Dan MacDougald
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Re: New Level 1 License Agreement

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Originally Posted by Sam Ser View Post
again, though, it's the formula that makes that product. crossfit hasn't "patented" its formula, as it were.
Sam,

You are correct, the "method", the "formula" as you call it, is not patented or protected in any way. It is open to everyone. In fact, you may have noticed that the workouts have been on the website for everyone to look at for free every day for the last 8 years. So anyone can use the formula, anyone can use the method. But the brand name "CrossFit" is to be distinguished from the method. The brand name is trademarked. No one can use it to brand their products or services without written license from CrossFit, Inc.

If you still don't understand this distinction, start a gym that uses the CrossFit method but don't ever use the brand name of "CrossFit." Instead call it SamFit.
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Old 06-18-2010, 04:31 AM   #65
J. Thomas Boss
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Re: New Level 1 License Agreement

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Originally Posted by Dan MacDougald View Post
If you still don't understand this distinction, start a gym that uses the CrossFit method but don't ever use the brand name of "CrossFit." Instead call it SamFit.
I think this might be safe:

The SamFit WOTD (Work Of The Day)

"Frank"

22-16-10 reps
Front-squat-to-shoulder-press
Chin-ups
3 rounds as fast as you can

:stir:

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Old 06-18-2010, 06:34 AM   #66
Sam Ser
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Re: New Level 1 License Agreement

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Originally Posted by Dan MacDougald View Post
Sam,

You are correct, the "method", the "formula" as you call it, is not patented or protected in any way. It is open to everyone. In fact, you may have noticed that the workouts have been on the website for everyone to look at for free every day for the last 8 years. So anyone can use the formula, anyone can use the method. But the brand name "CrossFit" is to be distinguished from the method. The brand name is trademarked. No one can use it to brand their products or services without written license from CrossFit, Inc.

If you still don't understand this distinction, start a gym that uses the CrossFit method but don't ever use the brand name of "CrossFit." Instead call it SamFit.
thanks, dan, i think that's pretty much it.

as for "samfit" -- well, with a name as inspiring as that, how can i lose?

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Old 06-18-2010, 06:35 AM   #67
Sam Ser
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Re: New Level 1 License Agreement

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Originally Posted by J. Thomas Boss View Post
I think this might be safe:

The SamFit WOTD (Work Of The Day)

"Frank"

22-16-10 reps
Front-squat-to-shoulder-press
Chin-ups
3 rounds as fast as you can

:stir:

i was think of "TOD" -- torture of the day.

'cuz that's how we roll at samfit!

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Old 06-18-2010, 07:19 AM   #68
Aushion Chatman
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Re: New Level 1 License Agreement

Sam, what are your affiliation fees?
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Old 06-18-2010, 11:56 AM   #69
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Re: New Level 1 License Agreement

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'cuz that's how we roll at samfit!

Here's a suggested slogan for SamFit t-shirts:

"Your CrossFit workout is our warm-up"

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Old 06-19-2010, 11:54 AM   #70
Sam Ser
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Re: New Level 1 License Agreement

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Here's a suggested slogan for SamFit t-shirts:

"Your CrossFit workout is our warm-up"

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