Originally Posted by Alex Europa
As someone else pointed out, where is the publicity from Reebok's end about the Games? Nothing at all about it on Reebok.com...you'd think if they wanted to "spread the word" and "promote CrossFit" then they would actually, ya know, DO IT (or is that too Nike-esque for them?).
Agree. The only real 'change' I've seen is the new store and 'Reebok' being next to 'Crossfit' on all the stuff at the Games. Seems like Reebok is entering the market of Crossfit, but not letting Crossfit enter the wider market of Reebok...