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Old 08-12-2015, 06:52 AM   #1
Coach
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Soda Causes Diabetes

Soda causes diabetes. And heart disease. It’s the toxic nature of sugar. The stuff ought to come with a warning label.

To hide the toxic effects of sugar, Coke launched the Global Energy Balance Network, which promotes the notion that obesity is the problem and that exercise—not diet—is the solution. It is, like Nick Jonas’s indignation, a marketing stunt. Obesity is a symptom of the disease induced by many of Coke’s products. Exercise is not the solution. Coca-Cola’s Global Energy Balance Network will do for obesity what filtered cigarettes did for cancer.

Exercise is Medicine is another Coca-Cola initiative that will make it tough—and eventually illegal—to talk about any of this, at least and get paid. When exercise becomes “medicine,” then pointing out that Coke is poison will be malpractice. It’s obvious what constitutes “medicine” from the perversion of science that is the “network.”

Fitness, nutrition, sports medicine, and even the health sciences, have been corrupted and hindered by Big Soda to the point that it is a national disgrace with deadly consequences. Sponsorship of medical associations and professional organizations by Big Soda buys irresponsible, false, and even deadly influence.

CrossFit and Big Soda are on a collision course. We remain committed to telling the truth about diet and exercise, and defending the right to tell that truth everywhere. The 7,182 U.S. CrossFit boxes that popped up in the last decade are in a race with the 6,374 dialysis centers serving end-stage kidney disease, just one of the many complications of diabetes. And yes, I am referring to Type 2.

CrossFit Inc. is supporting legislation mandating warning labels on sugary drinks. Our primary objective is to drive the soda industry from the health sciences and we believe this is an effective first step that will prevent needless death and suffering.

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Old 08-12-2015, 07:29 AM   #2
Russell Greene
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Re: Soda Causes Diabetes

Greg wrote the post above when CNN requested an op-ed from him last month. You may remember the "Open Diabetes" image that CrossFit posted to Twitter and Instagram.

CNN ran a editorial by Stefany Shaheen on the Open Diabetes post. Shaheen misunderstood the Open Diabetes image and blamed CrossFit for her misunderstanding.

Shaheen claimed that "Glassman's suggestion that people living with diabetes bring the disease upon themselves by consuming too much sugar or drinking too much soda is simply irresponsible."

This was a strange implication from Shaheen, who once wrote, "The virtue of reinforcing risk factors for developing Type 2 Diabetes and highlighting key statistics cannot be overstated. It is critical that sugar addicts like me understand that drinking one fully leaded soda every day translates into an 83% chance of developing Type 2 Diabetes."

After running Shaheen's half-baked editorial, CNN solicited a response from Greg. When Greg submitted the post above, CNN's editors refused to run several of its most significant, and well-substantiated claims. One of the claims CNN's editors had most trouble with was the idea the Global Energy Balance Network blames a lack of exercise, not diet, for obesity.

So, one month later, it's strange to see CNN run an article making nearly an identical point, Coke funds health group that shifts blame away from soda. To wit, CNN's article proclaims that,

"The Global Energy Balance Network pushes the idea that Americans are too focused on what they eat, and not focused enough on exercise."

So what changed CNN's mind? Perhaps the New York Times' front page expose of Coca-Cola's Global Energy Balance Network played a role.

These links are w/f safe.
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Old 08-12-2015, 07:41 AM   #3
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Re: Soda Causes Diabetes

Deleted. Accidental repost.
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Old 08-12-2015, 09:54 AM   #4
Christopher Morris
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Re: Soda Causes Diabetes

This reminds me of a point made in the movie Supersize Me. McDonalds contended that their foods could be part of a healthy diet. When doctors and nutritionists were asked how often McDonalds food should be eaten as part of a healthy diet, they all answered, "Zero."

So, how often should soda be part of a healthy lifestyle?
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Old 08-13-2015, 06:13 PM   #5
Curt Garner
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Re: Soda Causes Diabetes

Why insist on legislation? Assuming no one is prevented from researching and speaking out on the subject, why not not let the free-flow of information in the marketplace handle this risk?
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Old 08-13-2015, 09:40 PM   #6
Christopher Morris
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Re: Soda Causes Diabetes

Quote:
Originally Posted by Curt Garner View Post
Why insist on legislation? Assuming no one is prevented from researching and speaking out on the subject, why not not let the free-flow of information in the marketplace handle this risk?
If you think our country is handling well the way nutrition is currently marketed, then there isn't much need to change anything.
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Old 08-14-2015, 10:22 AM   #7
Curt Garner
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Re: Soda Causes Diabetes

The relevant question isn't whether the free market is perfect, but whether mandatory warning labels are really likely to make things better. There is at least some reason to question whether they really would. http://reason.org/news/show/warning-...tors-thing-you (wfs)
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Old 08-14-2015, 02:01 PM   #8
Sean J Hunter
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Re: Soda Causes Diabetes

Big Soda is going the way of Fastfood, and they have 2 choices,
1) Move away from sugar right now, before the courts in the future can deem them liable for health damage, just like McDonalds.
2) Or, lock in, using 'research' and culture, that sugar is not the issue, which increases their ability to hold individual liable for saying otherwise. Legislated warning labels will create a huge barrier to this strategic move.

While I'm at it, watching Coach take on Big Soda is both awe inspiring and terrifying at the same time. Coke + Pepsi combined would be in the top 50 companies in the world by revenue. You think these guys don't have take down power?

I was on the peripheral of a move to take on Big Gas a few years back, and the level of take down power that was mobilized was awe inspiring. I admire the f**k out of coach and there's a smart team fighting this, but I'm also deeply concerned about the backlash.

(Popcorn Emoji)

S
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Old 08-14-2015, 08:11 PM   #9
Christopher Morris
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Re: Soda Causes Diabetes

Quote:
Originally Posted by Curt Garner View Post
The relevant question isn't whether the free market is perfect, but whether mandatory warning labels are really likely to make things better. There is at least some reason to question whether they really would. http://reason.org/news/show/warning-...tors-thing-you (wfs)
Is HQ going for warning labels on food? Their stated goal is to disconnect the money in large junk food companies from fitness research and organizations. Coke needs to stop funding "scientific" research telling Americans calories don't matter. Gatorade needs to stop funding the message on which beverage rehydrates best (theirs, of course). If the money stopped, and those messages stopped, that would be a great day for nutrition in the U.S.
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Old 08-26-2015, 08:55 AM   #10
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Re: Soda Causes Diabetes

Coke's GEBN/EIM targets CrossFit here:

Massachusetts House Bill 185 (2015)
https://malegislature.gov/Bills/189/House/H185

Washington DC Omnibus Health Regulation Amendment Act of 2013 (2014)
http://lims.dccouncil.us/Legislation/B20-0153

Florida Senate Bill 1616: Personal Trainers Florida (2014)
https://www.flsenate.gov/Session/Bill/2014/1616

Florida Senate Bill 1616 (2013)
http://www.flsenate.gov/Session/Bill/2013/1616

Massachusetts House Bill 209 (2013)
https://malegislature.gov/Bills/188/House/H209

New Jersey Senate Bill 731 (2012)
http://www.njleg.state.nj.us/2012/Bi...000/731_I1.PDF

Florida Senate Bill 984 (2012)
http://www.flsenate.gov/Session/Bill/2012/0984

Florida House Bill 1257 (2012)
http://www.flsenate.gov/Session/Bill/2012/1257

Georgia Senate Bill 204, Georgia (2011)
http://www.legis.ga.gov/Legislation/...0112012/SB/204

Texas House Bill 3800 (2011)
http://www.legis.state.tx.us/BillLoo...2R&Bill=HB3800

Massachusetts House Bill 1005 (2011)
https://malegislature.gov/Bills/187/House/H1005

Maryland House Bill 747 (2010)
http://mlis.state.md.us/2010rs/billfile/HB0747.htm

New Jersey Senate Bill 695 (2010)
http://www.njleg.state.nj.us/2010/Bi...000/695_I1.PDF

California Senate Bill 1043 (2010)
http://leginfo.legislature.ca.gov/fa...00920100SB1043

Georgia Senate Bill 441 (2010)
http://www.legis.ga.gov/Legislation/...0092010/SB/441

Massachusetts Senate Bill 870 (2009)
https://malegislature.gov/Bills/186/Senate/S870

Georgia Senate Bill 401 (2008)
http://www.nbfe.org/pdf/Georgia%20sb401.pdf

New Jersey Assembly Bill 3356 (2008)
http://www.njleg.state.nj.us/2008/Bi...00/3356_I1.HTM

Nevada Senate Bill 47 (2006)
http://www.leg.state.nv.us/Division/...2009/60-09.pdf

Georgia Senate Bill 401 (2006)
http://www.legis.ga.gov/Legislation/...0052006/SB/401
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